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THE MANAGEMENT PROCESS
You're probably wondering how we manage your business's social media accounts. We recognize that it's a big responsibility! Often times (95% to be exact), consumers search online to learn more about a product or service before purchasing.
That means your business's social media presence is the first impression made on a potential customer. We'll win them over!
CREATE
CONTENT
RESEARCH
POST
REPORT &
RECOMMEND
PLANS
APPROVAL
RESEARCH
PRELIMINARY RESEARCH
business & industry our team will learn everything they can about your business and industry so that we post only relevant content
competitive analysis we want to know what your competition is posting and whether or not they are active on social media
questionnaire fill out a short questionnaire about your goals, brand voice, target market, ideal customer and more
analyze website we'll spend a lot of time on your website, analyzing each page and gathering content
CONTENT CREATION
Based on our preliminary research and raw content provided by you, our team will create relevant social posts.
created by our team we'll create posts such as info-graphics, videos and pictures with text overlay and graphics, short articles, content from your website, curated content (articles, blogs from credible sources)
provided by you we'll transform your raw content into optimized posts. Send us content like photos, conferences, videos, interesting FAQs, new hires, launched products, work parties, openings, holidays and more.
CREATE
CONTENT
APPROVAL
APPROVAL PROCESS
Using transformed content, we strategically schedule posts to achieve consistent engagement.
That's 2 or 3 posts per week, 10-15 posts per month.
monthly calendar at the beginning of each month, we will send you a new content calendar for the following month
unlimited edits give us your feedback and any changes that need to be made, we can go back and forth until it's just right (within 5 days)
approval signature once all the content is correct, we'll have you sign off for the final approval
POST
Sit back & enjoy!
#PROtips how to increase your followers:
encourage your employees to like, share, follow and comment on posts and social pages
if your the owner/president of your company, share content on your personal page as well
follow your competition, clients, partners and friends
search for relevant hashtags and engage
engage with customers, it's a two-way conversation
add social links to your website and email signature to make it easy for people to follow your pages
"check in" to your business location on Facebook